Our Services
We help Nordic brands find potential customers in China, establish business connections and develop commercial relationships.
Assess Market Potential
We evaluate your products and identify potential buyers, customers and suitable sales channels in China.
Identify Buyers & Partners
We search for suitable buyers, importers and distributors, and contact them directly to introduce your products.
Represent Your Brand
We represent your brand in China, present your products to potential buyers, support business negotiations and help develop customer relationships.
Finnish Roots.
Based in China.
I’m originally from Finland and have called China home for almost a decade. During this time, I’ve witnessed how the Chinese consumer market has changed and developed.
Growing purchasing power and increasingly diverse consumer groups have created new opportunities for Nordic brands with distinctive products and strong brand identities.
However, China remains a challenging market for Nordic businesses. Cultural differences, language barriers and geopolitical factors make it difficult to understand the market, reach potential buyers and establish local business relationships.
I founded KABEI to help Nordic companies overcome these challenges by identifying potential buyers, connecting with local business partners and developing commercial relationships in China.
With almost a decade of experience in China, local business connections and an understanding of both Nordic and Chinese markets, I help Nordic brands find their place in the Chinese market.
Kasperi Anttila
Chief Executive Officer of KABEIOur Network in China
We connect Nordic brands with potential buyers, industry professionals and local business partners in China.
Importers and Distributors
We identify and approach potential importers and distributors to find suitable buyers and establish distribution opportunities for Nordic products.
Industry Professionals
We connect with professionals in relevant industries to introduce products, gain market insights and identify potential customers and business partners.
Influencer Marketing
We connect Nordic brands with Chinese influencers and content creators to reach relevant audiences, increase brand awareness and explore sales opportunities.
Chamber of Commerce Cooperation
We work with chambers of commerce to facilitate business introductions, build professional connections and support cooperation between Nordic and Chinese companies.
Product Categories
We are looking for distinctive Nordic brands and products with strong commercial potential in China.
Beauty & Personal Care
Skincare, cosmetics, haircare and personal care products.
Food & Snacks
Nordic food, snacks, beverages and speciality products.
Sports Nutrition
Protein products, supplements and fitness nutrition.
Sports & Outdoor
Sportswear, outdoor gear and equipment for active lifestyles.
Fashion & Handmade
Unique clothing, accessories and handcrafted products.
Lifestyle
Accessories and leisure goods that combine functionality and distinctive design.
Let's Have a Conversation
Have questions or an idea you'd like to discuss? We'd be happy to hear from you.
